Why the language we use around food & health matters:

Sticks and stones may break my bones but words will never hurt met….well, I think we all know that’s not quite true. Words can hurt and the way we use them matters. When we’re talking about food, health, nutrition, wellness, many of the words we use make it much more complicated and confusing than it needs to be. Labels like ‘healthy’ ‘good’ ‘bad’ ‘guilt-free’ don’t have actual definitions, so while it might seem helpful to use them, they don’t actually hold much weight. For clients, one of the first things we work on is calling out and changing the way we talk about food and our bodies - a lot of it comes from different messages in the media and in food marketing. Which leads to the other piece of the puzzle where these messages are coming from: the media and food marketing.

 

Engineering

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Technology

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Science

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Mathematics

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